A new app-based driving tour is making the journey from Perth to the Pinnacles more interesting for Western Australians and visitors to the state alike.
The self-guided driving tour, created by local innovators Dark Stry, uses Australian-first technology that combines audio storytelling, GPS maps, immersive technology, and additional points of interest to uncover WA stories in a revolutionary way.
Dark Stry co-founder Erin Clark said the app is designed to be easy to use while offering unique features to create a fun and informative road trip.
“The audio will start playing automatically as you pass landmarks along the way, so you’ll be served different information as you travel. It’ll also give you tips about when to turn off to grab the best food or see something cool.
It’s also got immersive technology like augmented reality filters so you can see what an area would look like when covered in wildflowers, even if you’re travelling out of season.
Dark Stry co-founder Erin Clark.
Erin said the Dark Stry team has curated information that is both interesting and thoroughly fact-checked.
“All our content is expertly researched to make sure that historical and cultural accuracy is maintained,
“We strive to select the most unusual and quirky facts about places, so even if you think you’ve got a good understanding of WA, you might just be surprised.” She said.
The tour features exclusive Instagram postcard filters and includes a map pack, a restaurant guide, an immersive experience, and a personalised tour guide to lead the way.
Dark Stry was awarded the SPUR Location general grant in 2022 and has worked closely with Landgate and other WA partners to bring this project to life.
Landgate Data Collaboration Lead Programs Consultant Emily Adudu said “It’s fantastic to see our program assisted in the development of this innovative app, which takes a unique approach to using the State’s location data to showcase WA stories”.
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