When it comes to running a lean startup most people have heard of and understand the concept of “validated learning” – a combination of hypothesis-driven experimentation and iterative product releases. All learnings are validated through metrics, but just like you can have good or bad ideas, the same can be said of metrics. Enter “vanity metrics” a term coined by Lean Startup founder Eric Ries to describe metrics that make us feel good about our company.
14 Business Books To Add To Your Winter Reading List
Here are 14 books for founders, operators, and business owners to work through this winter and beyond. Some are memoirs, some are management manuals, and a couple will make you audit how you spend your time.